Inside a Business Administration Degree: What Students Actually Study

A Look Inside the Course

Business Administration gives students a broad view of how organisations function. Rather than focusing on one business department, the degree exposes students to several areas that contribute to the success of an organisation.

Management

Management is an important part of Business Administration. Students learn about planning, organising, coordinating, supervising and making decisions within organisations.

Marketing

Marketing introduces students to customers, markets, products, promotion, sales and the activities organisations use to reach and satisfy their target customers.

Human Resources

The course also covers the management of people within organisations. Students may learn about recruitment, employee development, motivation, workplace relationships and staff administration.

Operations

Operations deals with the activities involved in producing goods or providing services. Students develop an understanding of how resources and activities can be coordinated efficiently.

Entrepreneurship

Entrepreneurship exposes students to business creation, opportunity identification, business ideas and some of the practical issues involved in starting and developing a venture.

Business Communication

Communication is important in almost every business role. Students develop the ability to communicate information, work with others and present ideas clearly.

Business Decision-Making

Students also develop analytical and problem-solving skills that can help them understand business situations and contribute to organisational decisions.

The exact subjects depend on the university, so students should examine the curriculum of their preferred institution before making a final decision.